Newsletter – February 27, 2018

Pledge by Randy Freidman

Invocation by Joe Green

Visiting Rotarians: Judy Payne from Sacramento Rotary Club. Guests: Pat Grace, Prez Mike’s wife. Guest Speakers: Dale Schornack and Cristina Mendonsa.

Great to see our friend and fellow Rotarian, Stan Atkinson back at lunch!

Chance to make a difference: Bell Ringers: Prez Mike became a Bell Ringer because he just returned from a trip with his 3 grandchildren to Disneyland and he bought a new Tacoma Truck. Stan Atkinson became a Bell Ringer because his son Alex just took an excellent new job with Exelon Corporation as their Senior Manager. Carolyn Ewing became a Bell Ringer for sharing that her son turned 50 and bought a fancy new race- car—it’s his new baby and mom is happy for him! Joe Green gave Happy Bucks be- cause Teichert donated the concrete for the shelters at Whitney Little League and Joe was there with them for 8 hours to pour the concrete. Next the welders go in and post the supports. Les gave Happy Bucks because he spent time “supervising” Joe. Bill Hambrick gave happy bucks for missing meetings and Charter Night because he was “glamping” at Pt. Reyes and Bodega Bay. Paula gave Happy Bucks thanking her fellow Rotarians for help with her need for a special insurance.

Hidden Gems: Carolyn Ewing and Cathy Skeen

Cathy introduced us to Carolyn—”a sister from another mother.” Carolyn was born in Arizona but her family was really from Texas—Comanche Nation. Her great-greatgrandfather was known as the Scourge of the Comanche. Carolyn was an only child, and was hired out of the University of Arizona by the CIA as an analyst. Carolyn moved to Yorba Linda, CA, with her husband and by age 30 was on the City Council. She has a daughter Susan and a son John. Carolyn started the Ewing Group which does transportation consulting. Carolyn introduced Cathy who as one of five children was born and raised in Sacramento. Cathy is a Native Daughter of the Golden West because her family settled in California in 1846—before the gold rush. Cathy is a go getter and gets what she wants! It doesn’t come easy, but Cathy has achieved a lot including the highest award from the Association of Contractors—a special award for service. Cathy has 2 children, a son who is an inventor and a daughter who works with Cathy at Excell Bonds and Insurance. Cathy has been in Rotary 20 years and is a past president of Midtown Rotary.

Joe Green reminded us of the El Camino Crab Feed this Saturday and noted we had 7 seats available at the table and before he knew it the table was full! It’ll be a great time for those who attend.

Tim Cahill reminded us how supportive our club was in the development of the Howe Avenue Theater. They are currently performing “Family Cabins,” a play written by a local

Sacramentan and played by local actors. Tim says it is quite good at 8pm on weekends for $20. Tim also shared a page of the Playbill which acknowledges Arden Arcade Rotary.

The Poker Tournament is March 10th and may be our best attended ever. Our partners First Tee and Crisis Nursery are kicking it out of the park!

Prez Mike thanked Les for his hard work on Charter Night. Those of you who missed it missed a great time. Les thanked Steve and Christine and others who helped make it happen.

Next Board Meeting is March 7th at 5PM at Howe Park.

There is a need for guest readers on March 2nd for a special event at Thomas Edison. See Mike if you’re interested.

Stan Atkinson introduced our speakers by saying “if you miss the news for a day you miss eve- rything, but if you miss the news for a year you miss nothing.” According to Stan, the quality and content of the news has diminished and our country is less well as a result. He introduced Dale and Cristina as intelligent, deeply thoughtful and committed people who are seasoned, experienced and credible.

Dale came here from Seattle, Dallas and Phoenix markets. He spent 19 years at Channel 10 be- fore the chose to not renew his contract last February. Christine was at Channel 10 for 20 years and is an Edward R Murrow Award winner. She was recognized for an investigative report on the onset of mental illness in college students. Christina began working for the Fair Oaks Post. She started a fitness business to pay for college. She has 2 daughters.

In the Era of Women going on now, Christina is one who has inspired younger women to enter the business. There are really good journalists coming up in the business.

Christina and Dan have stayed really close friends. They went through the same non-renewingof their contract last spring, they left a day apart in June 2017. Channel 10 went through a big format change trying to appeal to millennials who get most of their news on devices rather than TV.

In February of 2017, when the Oroville Dam almost broke and 180,000 people were evacuated, Channel 10 sent an inexperienced reporter with a satellite backpack to cover the story. Chan- nel 10 was unable to get any pictures or sound out because they couldn’t get the feed and the station was unwilling to send a satellite truck there. This was a huge problem and the channel didn’t respond to it as if it mattered. Their focus is to provide content to the smart phones and I pads of millennials rather than present a news cast for those who still enjoy Network and Lo- cal News.

At this time, Channel 10 had a Consulting Firm from out of town and a first time news director which created a perfect storm of issues.

Media is struggling to know what the next news programming should be. There are 2 audi- ences to serve, the millennials as well as the over 30-40 group who still uses the evening news as their source for news . Local news stations are in the middle trying to figure it out. There are still opportunities for reporters. Christina’s daughter gets her news from Phil on UTube who does a newscast about 3 times a week. Management doesn’t really realize how much a part of watching the news are the anchors presenting it.

What are they doing now? Christina started Mendonsa Media, producing videos for business- es. She also still investigates stories and freelances them as well as doing video documen- taries. She also substitutes at KFBK and has an agent looking for another anchor spot. Dan is working for the California Department of Public Health doing video production. He says “when public health works, bad things don’t happen.” He also works with emergency prepar- edness and with public information officers in risk communication.

Thank you both for an interesting look into the tricky world of TV news.

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Newsletter – February 20, 2018

Pledge by Jonathan Kocycz

Invocation by Joe Green

Past President Steve Turner started off the meeting while Prez Mike is away, and turned it over to President-elect Tom to handle the rest of the duties.

Saturday is Charter Night at Del Paso Country Club—you must RSVP ASAP! Mem- bers are free, guests are $50. Pay ahead of time or at the door. 6PM cocktails, 7:30 Dinner. It will be a fun night celebrating our 63rd year!

Happy Bucks: Al Cady gave Happy Bucks to celebrate 23 years with Edward Jones. Steve Turner gave Happy Bucks to celebrate his daughter’s 8th birthday this Sunday. They’re having a Spy Thriller of a birthday party in Old Sacramento! John Gabriel gave Happy Bucks to celebrate his granddaughter, Lexi, making the Honor Society at Sono- ma State. Earl Heverly gave Happy Bucks because he bought a used car from Hertz that immediately need a new transmission and Hertz paid for it! Ben Fox gave Happy Bucks because he is finally finished with the trial that kept him from participating with his Speech Contest duties. He thanked Les and Paul for picking up slack for him and was very grateful it went so well.

Scott Colvin became a Bell Ringer because he found a great new employee and will not have to continue working 16 hour days! Roy Vogel became a Bell Ringer because he and Linda finally moved into their new home.

Everyone not wearing a Rotary Pin gave a $1 to the pot!

Community Grants are due. We have 5 applications in so far but are looking for more.

Joe Green said the Community Grant for Whitney Little League is moving along. They worked on the shade structure and found a shop in West Sacramento who will make them at cost and their employees will install them on a Saturday. Joe also reported that on Saturday they held a baseball clinic with the Lee brothers—one plays for the Mariners—and the necessity of the following project became very apparent. Jonah Matthews told us about his Eagle Scout project to expand the dugouts and replace the dry rotted wood in the box as well as rebuilding it and adding a door to make it secure. Al Cady is supplying the wood, but he still needs $600 to complete the project. We passed the hat and gave him $346.00 to help.

Joel announced we are 3 sponsorships away from selling out all the sponsorships for the poker tournament. The big job now is filling the seats and getting Silent Auction items. People can register online and just check in by name at registration.

Rob Ford announced the Golf Tournament date as June 18th at Del Paso CC.

Randy reminded you there is still the $100 donation to our Foundation for donating blood as well as a $20 gift card to Starbucks.

Joe Green and Paula invite you to attend the Crab Feed at El Camino High School on March 2nd. There is a table for 12 purchased by the Foundation so your $75 ticket goes back to the Foundation.

Joel introduced our speaker today as a local Icon, Gregg Lukenbill. Gregg is best known for bringing the Kings to town in 1985. His topic today involved the evolution of the Sacramento Area. He talked about how the Oroville Dam along with Shasta and Folsom dams allowed for the expansion of the Sacramento Region. The dams allowed us to reclaim the land that had previously flooded. He had interesting maps showing the evolution of Sacramento from John Sutter’s time. He talked about the flood of 1862 which allowed 11 feet of water engulf the city of Sacramento until a levee was broken through and then homes and animals and all sorts of things flooded through the opening.

The railroad was significant to the foundation of Sacramento. Theodore Judah built what was called the Freeport Railroad that went from the river to what is now the intersection of Folsom Blvd. and Hwy 160. He threatened to expand it to what would become Folsom, Roseville, Lin- coln and Yuba City. The Sacramento Valley and Central Railway fought him and scared the Pa- cific Railroad enough to get them to expand the railroad to the Sierras. Roseville used to be called Junction because it was the junction between the two railways. In the 1860’s, Sacramen- to was a powerful city but by the 1920’s it had lost a lot of that luster.

Sacramento actually became the export link between New York and China and was an im- portant trade location. The city expanded in 1911 and remained much the same way until 1967. What happened in 1967 to allow for Sacramento to expand? The Oroville Dam was com- pleted! As the city expanded so did the County and by the time Gregg and partners were trying to bring the Kings to town, the County ruled the city. Also at that time there were 4 big manu- facturing companies, like Campbell Soup as well as the huge Military population on 3 bases. The railroad did big business. Having these attributes to the city made it a lot easier than it is now to bring the Kings to town. Heather Fargo was not a good mayor for business and she al- most didn’t make it happen. To try to get the Major League Soccer deal now is next to impossi- ble because there is not the business community to support it. We have the fan base, but not the business infrastructure. Especially since we are going up against Cincinnati with major com- panies like Proctor & Gamble and Detroit with many Franchises already in place. The competi- tion for a larger TV market is one of the downfalls of Sacramento. Green Bay gets as much rev- enue as New York City for their TV. It is one reason Greg tried to get the Raiders to move to Sacramento to increase our TV Market share.

When the Dot Com Boon of the happened, Bay Area housing was so expensive Sacramento be- came the bedroom of the Bay Area. At that time we didn’t have the fluidity to have enough housing and businesses ready to accept all who wanted to come. Now we have plenty of hous- ing and commercial properties, but the business climate is so poor they don’t want to come.

To continue to grow and expand the city there is a real need for the big businesses to move to our area, but the California environment is so unfriendly to business that is not going to happen. We live in the best state, but cannot attract big businesses and be competitive.

Gregg says Sacramento is the 4th most historic city in the US, but cannot attract the business- es needed for the profile to be high enough for major league sports. Gregg came up the idea of naming rights for the arena like Arco Arena. He was trying to connect the dot between the interest of the community and local businesses. He says he didn’t really know how lucky they were in 1985 to land the Kings. The deal needed a lot of economic cooperation and as he says, “desperation is the mother of invention.”

In the 1980’s, Sacramento was rated the 20th or 21st economic market, now it languishes in the 30s somewhere and falling. Thank you, Gregg, for an interesting perspective!

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Newsletter – February 13, 2018

Pledge by Patrick O’Neil

Invocation by Mike Grace

Today is the Annual Speech Contest—we welcome 5 students from El Camino High School and 2 of their mothers as well as their Principal, Randy Halcomb.

Happy Bucks: Steve Turner is happy is daughter got the lead in “Little Red Riding Hood” at Fairy Tell Town. Rob Ford is happy his daughter, Molly, was moved up to varsity for the playoffs in basketball. Lind Bigler is happy she qualified as a Certified Emergency Response Team Member (CERT) this past weekend.

Les reminded us that February 24th is Charter Night at the Del Paseo Country Club. He sent a sign up around to choose your menu item. Prez Mike sent out an email with a challenge and several members who signed up through the email are fine free for February!

Joel said Arden Arcade has stepped up for the Poker Tournament: Al is sponsoring both bars, Dunnigan Realtors and Excel Bonds & Insurance are table sponsors. Each Rotarian is asked to sell at least 5 tickets. Remember, the event is at Mercedes of Rocklin and it will be on March 10th. We need people in the seats to make it a suc- cess! First Tee and Crisis Nursery are doing their part as well.

We received letters from the 3rd grade class at Greer Elementary tanking us for the dictionaries. We also received thank you letters from Amigos de Guatemala.

Duane Oliveira is running the Speech Contest because Paula James’ mother passed away last week and she is taking care of those matters. Please keep Paula in your thoughts and prayers. Thank you also to timekeeper: John Gabriel; Tellers: Tom Goode and Danny Curtola; and Judges: Paul King, Patrick O’Neil and Steve Turner. Duane explained that we need to hold applause until all 5 speakers have spoken. He also mentioned there will be short talks from Rotarians during the break between speakers.

The theme for the Speech Contest is “Making a Difference.”

The first speaker was Maggie Kauderur, a Junior from El Camino High School. In fact, all 5 speakers are from El Camino High School. Maggie started by thanking her mom for being a “list” person because that’s how she attached her speech. She had 3 main needs in society to point out where a difference could be made: a need for inclusion and acceptance in society for everyone, gender equality and opening ourselves to be friends with everyone. Her plan to help accomplish this is to:

1.make conversation wherever you are—standing in line., waiting for a bus, etc.

2.Approach a lonely person, someone sitting alone at lunch, in the gym, etc.

3.Encourage others—cheer on the others on your team, congratulate

someone’s good grade, etc.

4. Get involved, wherever and whenever you are able. Make a difference by including others!

During the break between speakers, Duane asked Earl to tell what he thinks about surveys. Earl said the are nonconsequential. He doesn’t like them and does not find them to have any value.

The second speaker is also a Junior at ECHS, Jacob Lee. Jacob emphasized that people are known for large changes, a major invention, a major political success, but then you think how can I make a difference? You can make a difference by stop saying no and beginning to do something no matter how small the effort seems to be. Then he went on to when should I start? Now is the perfect time. Any effort is better than none. Doing the small gestures can make you feel good and make you want to do more and bigger things. There are 2 types of a difference to make—a short term difference and a long-term difference.

During the break, Carroll Cook talked about Fellowship and coming to Rotary to do good things.

The third speaker was Blake Moser, another Junior at ECHS. Blake spoke about making things better by taking an action. As in Colin Kapernick who chose to kneel during the Star Spangled Banner. He used his celebrity to try to make a point, but relied on others to make that point for him by following him. In contrast, JJ Watts took action after Hurricane Harvey and raised 37 million dollars to help out the victims. Who in these examples made a difference? Colin Kaper- nick was “all talk, no walk.” Even though we do not possess the large platform of these NFL players, everyone has someone who looks up to them and can make a difference.

During the break Patt McCormick was asked how she makes a difference. Patt said I get up eve- ry morning and put a smile on my face and say hello to those I encounter along the way. A smile can go a long way.

The fourth speaker is Caleb Wahl, another Junior from ECHS. Caleb talked about how his mother showed by example how you can achieve a goal. His mother left teaching and went back to school to become a Principal. It took her 2 years, but she accomplished her goal and gave Caleb a great example to live by. He learned it again when his father lost his job and through responsibility, integrity and perseverance was able to move on to a new one. Caleb learned hard work can accomplish anything. He felt his history teacher, Mr. Waldo, believed in him and it gave him the courage to be here today. Caleb volunteers to teach leadership skills to others.

During the break, Larry McClure was asked what he thought about surveys. Larry felt much the same as Earl, they have no value and he doesn’t mess with them. He also doesn’t trust them.

Our fifth and final speaker is a Senior at ECHS named Vladimir Matias. Vladimir started off by listing many well-known people who have made a big difference, but went on to say everyone

has it in him to make a difference. He said everyone can stand up to a bully and everyone can pitch in as they did in the wake of the Sonoma fires to collect 8 tons of food, water and toilet paper in 2 days. Get engages, be involved learn where your help is needed. To make a differ- ence, start by looking at yourself. Vladimir is helping immigrants who have language barriers to get help and get acclimated to their new home. This is how you can use your abilities to help others. Helping others brings happiness and prosperity into your lives. Choose to be effective in the world, or chose to be affected by the world!

There are no winners or losers in our speech contest, only places to be named: 5th Place: Jacob Lee

4th Place: Vladimir Matias

3rd Place and a $50 check: Blake Moser

2nd Place and a $100 check: Maggie Kauderur 1st Place and a $200 check: Caleb Wahl

Thank you to all the speakers, every speech was great and you really got the message to be involved!

Thank you again to all the Rotarians who helped make the contest happen today! Remember, keep Paula James in your heart and prayers in the loss of her mother.

At the end we had a discussion of whether or not to cancel next week’s meeting because Prez Mike is going to be away, but decided to have it with Steve Turner as “Past President Host”, and Tom Goode has “speaker”.

Celebrate the 63rd Anniversary of the beginning of Arden Arcade Rotary! Don’t forget to sign up for Charter Night, February 24th, at Del Paso Country Club.

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Newsletter – February 6, 2018

Pledge by Danny Curtola

Invocation by Steve Turner

Visitors/Guests: Judy Payne, Sacramento Rotary; Lilly Tonkin and guest, Ray Collison.

Bell Ringers: Patrick paid the remaining $90 for an Eagles Super Bowl win! Carolyn Ewing wanted to donate blood but Blood Source wouldn’t let her so she wanted to donate to them, but Randy said donate it to our Rotary Foundation instead and then he donated $100 more on her behalf! Christine wanted to donate blood but couldn’t because she was sick so her boyfriend donated on her behalf and Randy gave the foundation another $100 in his honor. Prez Mike became a Bell Ringer in honor of his father and told about the Celebration of Life family and friends celebrat- ed this weekend. Mike and his brother differed on the vessel for his remains, a pewter urn or a Coleman cooler—the Urn won out but most attendees thought the cooler would have been more appropriate for his dad who loved to camp!

Happy Bucks: Cathy Skeen gave Happy Bucks because her daughter just closed on her new home; Danny Cortola gave “shame” bucks for being gone so much and was very sad he didn’t get a standing ovation when he came in; Rob Ford gave Happy Bucks as a life –long Eagles fan; Carolyn Lewis gave happy Bucks for several reasons, she’s been Fostering a Dalmatian/Pitt Bull mix and just received 2 English Lab puppies and is so happy, also she gave Happy Bucks because Linda Bigler got Fairy Tale Town to join their fast pitch softball team. Randy announced that he gave blood too so he gave Happy Bucks along with his $200 to the foundation. He also challenged Joel that he would donate $120 for “elf” blood. Earl Heverly announced that he donated Plasma, so Randy gave another $100 to the foundation. Big day, Randy—thank you! Tommy Goode announced he spent time at a Super Bowl Party at the former CEO of Apple (who was fired by Steve Jobs.) Tom says the house was amazing and the food over the top! John Gabriel gave Happy Bucks for both his birthday (2-3-45) and anniversary coming up this week—#48! Paul King gave Happy Bucks to honor all the Bell Ringers in the club while noting how important those funds are to the club. Les gave Happy Bucks because he got to go to the Kings vs Warriors game and hang out with his brother! Linda Bigler gave “Sad” Bucks because there’s no snow!

Les reminded us that February 24th is Charter Night at the Del Paseo Country Club. Les says it will be an amazing evening and everyone should come.

Tickets for the All In Poker Tournament are available February 1st. Each Rotarian is asked to sell at least 5 tickets. Remember, the event is at Mercedes of Rocklin and it will be on March 10th. Anne Marie Schubert and Scott Jones are already committed to attend.

Next Board Meeting is February 7th at 5pm at Howe Park.

District Conference is May 11-13 at they Hyatt at Lake Tahoe (Incline). Mike would like to see Arden Arcade have a presence there.

Bill Hambrick announced all four schools dictionaries have been delivered and thanked the sev- eral people who made that happen. Bill was stunned when a 3rd grader named Charles asked him if he was Tim, and Bill replied, no, but I’m smarter than Tim. Charles replied, “you can’t just proclaim that you’re smarter.” Cathy Skeen also said when she was at one of the handouts she said to a student “That’s the President,” when Mike was coming in and the student got very excited and said, “That’s the President?!”

Mike told everyone to report their volunteer hours to Tom Goode. He has everyone for the Laurel Ruff Party as long as you checked in. Things like being President and attending Board Meetings and writing the Newsletter don’t count—these are “service hours.”

The Spring Community Grants are open—there is an online application.

The Golf Tournament is on June 18 at Del Paseo—more info to come after the Poker Tourna- ment. We are partnering with the Crisis Nursery and Big Brothers & Big Sisters.

Tom Goode attended Pre-Pets this weekend and now will give us a sneak peek on the 20th when he subs for Prez Mike.

Dr. Bill Wittich is our speaker today on “Travel like a Pro.” He says what you don’t know can hurt you. The key to being successful is to know you are responsible for everything you do. He doesn’t want to pay full price for any plane, hotel, or car rental and has learned the tricks to avoid doing this.

Currently there are only 4 major airlines in the US: American, United, Delta and Southwest. The reginal carriers that take you on the short hops that look like these airlines really have nothing to do with them—they are contracted by the airline, their pilots are not experienced as the major airline ones and they do not work for the major airline. 47% of flights are by these re- ginal carriers. On these airlines you can encounter added fees like checking a bag, making a reservation on the phone, changing a reservation, cancelling a reservation, getting a seat as- signment, getting on board sooner, getting extra leg room. Bill says ALWAYS buy your ticket at least 21 days in advance, after 3pm on a Tuesday. The airlines start unloading unsold tickets Tuesday afternoon so you get the best price.

Most experienced flyers never fly on a Friday morning or Sunday afternoon, try to fly on Tues- day, Wednesday or Saturday to avoid the business travelers. Avoid peak travel times:6, 7, 8am and 4,5,6pm. Non-stop flights are more expensive than ones with connections. Check the small print before you cancel a flight because the times have changed. No it’s 24 hours ahead to change or cancel a flight. Avoid a “Direct” flight—it may have several stops but you won’t change planes. Avoid connecting flights if you can but they’ll be less expensive. Always have at least 2 hours to connect. (airline’s legal limit is 20 minutes.) For International Flight allow even more –4 hours. Avoid the last flight of the day—it is the one that gets cancelled the most. Check alternate airports to save money, John Wayne instead of LAX. Select the best seats –

Use the APP—Seatguru, to help locate the best seat. It gives you clues like half of the exit row seats do not recline and the last row on the plane doesn’t recline. Avoid the back of the plane where people stand for the restroom. When flying alone always pick an isle seat—when fly- ing with a spouse chose an isle and window—most often the middle seat will not be booked. Near the front saves time deplaning. Check your seat assignment and flight number every week before a flight in case they change planes. They will move you but you can change where they put you if you keep checking. 72 hours before a flight they will upgrade high level flyers so you might be able to move to a better seat they vacated. You can always check at the gate for a different seat too.

The reasons to use an airline credit card: no bag fee, board early, discount on airline food, discount on airline club, fee waived for first year. Award miles are now based on the price you pay not the miles traveled.

TSA—never line up behind families or older people, line up behind business people who know what they are doing. NEW: The name on your ticket must match the name on your ID. Also, the spelling must be the same on the ID and ticket. TSA Precheck is definitely worth it— $85 for 5 years—most say they waited less than 5 minutes. Program the Customer Service number for your airline into your phone so that if a cancellation is announced you can get right to customer service to rebook instead of standing line with all the others.

Bill says never check luggage—why—you can change flights or rebook in the event of a can- cellation, you don’t have to wait for it to arrive and most importantly it doesn’t get lost! The added plus– you don’t pay baggage fees. Wear any large outerwear on the plane as it is not counted as an item! How to avoid jet lag—change your clock as soon as you get to the airport or on the plane.

Hotel secrets: join hotel frequent guest programs to get many benefits. Avoid rooms by the elevator or ice machine. Always get a room on the highest floor possible. Watch out for can- cellation policies. Do not make non-refundable reservations. Watch out for split rate reserva- tions—Friday is $150 but Saturday and Sunday are $300. Watch out for resort fees.

Rental car secrets: always book the cheapest car you will often be upgrades. Find the nearest gas station and fill up right before returning. Before you accept a car take a picture of all 4 sides, take a picture of parking spots, too. Very interesting! Thank you, Bill